INK's Content Relevance Score: Everything You Need to Know

INK’s SEO Score gives you an insight into exactly how you can improve your content both technically and grammatically.

The INK SEO score is powered by our revolutionary artificial intelligence technology. The INK Editor uses this AI to analyze and compare your competitors’ content to yours while showing you exactly where you can improve your work.

Our AI-powered editor divides this analysis into four core sections:

  • Relevant Topics
  • Word Tasks
  • Document Tasks
  • Headline Tasks

These four sections work together to help you produce high-quality, technically boosted content. With that, you’ll have the best chance of ranking on search engine pages.

Ideally, you should aim for a content relevance score of 100%. However, anything over 90% is a sign that your content is well-optimized.

You will find the INK SEO Score on the right-side toolbar, under the SEO tab. It looks like this:

As you can see above, INK divides the score for you, showing you exactly where you need to improve.

With a score of 86%, INK is telling you that this content is on the right track, but there are a few things that need tweaking.

This is where the Word and Relevance Tasks come in. These make clear for you exactly where you need to focus the most time and how to make the most out of your content.

Relevant Topics

INK’s Relevant Topics task provides everything you need to write the most relevant and informative article for search engines. Here’s how it works.

Topical Relevance is measured by analyzing your copy against competing pages to see whether it is relevant to your chosen keyphrase.

For example, if you write a well-optimized piece on the history of carburetors, but your keyphrase is "best brownie recipe," then your topical completeness score will be around 0%.

This score is vital in showing you just how well your content will perform not just on ranking pages, but how your audience will receive it.

This score also helps you stay on track, reminding you of the importance of building your content around your chosen keyphrases.

So, how does this task improve your content visibility?

Well, it means you no longer have to stuff keywords to improve your content — after all, Google doesn’t reward this practice. Instead, you’ll know exactly what to write to increase your content relevance and search ranking.

Like the INK SEO Score, Relevant Topics also give a score from 0 to 100%. While it’s vital to aim for the highest score, content with over a 90% topical relevance will perform well on Google.

Word Tasks

INK's word task bar focuses on the grammar and composition aspects of your content. As you can see from the image above, it provides you with a concise list of everything that needs improving.

From readability levels to your word count, INK can help you figure out exactly what you need to do to boost your content.

To focus on any one of these tasks, just click on them to receive more information from INK. For example, if you click on the Spelling and Grammar tab, it will bring you to a menu which highlights all of the grammar issues within your text.

Once you have fixed any of these tasks, INK will remove it from the list, letting you move on to the next issue.

Word Tasks aim to improve the readability and user experience of your content.

Having highly polished and well-written content can be a massive boost for your conversion rate. Aspects such as readability and the number of links you use are also measured by search engines.

So, they are important to include if you want to improve your search engine performance.

Completing all of your Word Tasks is vitally important for boosting your user numbers. However, you won’t get any new readers if your content isn't ranking.

That's where Document Tasks come in.

Document Tasks

As you can see, Document Tasks focus more on the technical sides of optimization.

With this toolbar, you can analyze your keyphrase usage, your content relevance, and you can even add metadata and images to your work.

As with Word Tasks, once you address an issue, INK will remove it from the list. You can address many of these issues within the Document Toolbar, particularly your metadata.

Thanks to INK’s WordPress plugin, publishers won’t have to repeat the Document Tasks on their WordPress blog. Instead, the plugin exports the content, including the alt text and meta directly into the WordPress editor.

Headline Tasks

The INK Editor’s Headline Tasks checks whether your headline is relevant to your keyword and article. Besides highlighting words that could improve your headline relevance, this task also provides a grade to let you know how well you’re doing.

Other Headline Tasks include:

  • Emotional intelligence Grade
  • Headline Readability Grade
  • Word Count
  • Character Count
  • Sentiment Analysis

Finally, there is a “Headline Relevance” card that confirms that your headline is on-topic for your content.